Ugam, a global leader in data and analytics, today announced a partnership with OC&C Strategy Consultants, a leading global strategy consulting firm. The partnership will add advanced data and analytics capabilities to existing business consulting services, empowering retailers with deeper insights and effective tools for making data-driven decisions.

The digital customer is still driving change in retail. Retailers are increasingly seeking to adopt better capabilities to meet the needs of the customer. Data and analytics can help them blend data sources and improve decision-making. Through this partnership, Ugam and OC&C Strategy Consultants will combine their expertise to develop and deliver innovative tools and services to enable retailers to capitalize on newly available data and solve complex business challenges in a repeatable and scalable way.


"Ugam's experience applying advanced data science aligns perfectly with OC&C's data-centric philosophy," said James Walker, Partner and Global Head of Analytics, OC&C Strategy Consultants. "We seek to fuel strategy with data, giving clients creative, actionable strategies. Partnering with Ugam allows us to provide clients with a better range of data sources, combining external competitor and customer data with internal, proprietary data. Together, we can deliver more comprehensive solutions that will benefit our clients."

"OC&C's business expertise is unmatched, making them the ideal collaborator in our effort to continuously deliver insights that give our clients a competitive edge," said Sunil Mirani, Ugam co-founder and CEO. "Our combined expertise will mutually accelerate our pace of innovation, developing new solutions and helping organizations use analytics to modernize their business strategies for the digital era."

Sourced from Cision PR News wire